Concept Creations Matte Review
Concept Creations is one of the latest brands in 2018. This is a brand from the USA, which aims to empower men to build their confidence starting through grooming. This lifestyle brand certainly has a great mission statement. We are pleased that the founders of Concept Creations was so generous to send over their products over for a review. This is one of the decently priced products in the market but can they perform as well, if not better? Let’s dive into it now!
Matte, Water Based Wax
Design and Packaging
The Matte Wax is housed in a good solid plastic packaging. With a black cover, this is considered a very light in terms of weight, 100ml. This means it is flight friendly, can be easily carried together in your travels. Thumbs up to this considerate design!
On the labels, besides mentioning the ingredients and directions to use, you will notice there is an interesting measurement of the hold factor. For this product, it is indicated as 8 out of 15+ . I believe they have great ambition to continue to improve their products even better, at least on the hold.
The scent is pleasant, a refreshing cologne smell that is not overpowering, but enough to get a hint of it throughout the day. It reminds of the Ubersuave Texturing Matte Wax as well.
Texture & Application
This Matte Product has a smooth white texture, similar to a typical light wax product. It can be slightly sticky but no big deal.
For this test, I tried it on a dry hair. It require 2 scoops to style my hair and the application was a breeze. However, it gets in shape pretty quickly and felt a little harden, not too much. During restyle, you will feel a tug if it is done with your dry fingers. Hence, I would advice to use a wet comb for smoother restyling experience. Add extra products for more hold.
No Shine. Very Matte
This is a product that provides quite a good a volume when accompanied with blow dry. Considering the humid weather in Singapore, it does holds the volume pretty well almost throughout the day.
Strength & Endurance
Medium Strong Hold. It does give a good hold. However, if you stay outdoors with high humidity and perspire, I would say it’s more medium hold.
Suitable for indoor and light outdoor activities. However, not advisable for highly intense sports activities as it is water based.
Endurance: I would say it is medium. Some restyling required after 75% of the day, especially if you are out in the heat in Singapore. But restyling with a wet comb would solve the issue.
After 8 P.M. Hold reduced after 12 hours
Before 8 A.M. Looking Sharp with Comb Back
After 8 P.M. Fringes coming down but can be restyled easily
Before 8 A.M. Well defined edges and corners
One Shampoo is required. Considered pretty easy
Thickness – Fine to Medium Thick Hair
Volume – Low to High Volume Hair
Pompadour, Spiky Side Parting, Comb back, Side Swept-Brush Up
(See hairstyles here )
Water, Amino Acid Wax, Beeswax, Copernicia, Glyco Cerifera Wax, Hydrolysed Diagonal Elements, Dimethicone, Co-polyol1,2, Propylene, Hydroxyl-Di-mEthylcelluose, Mineral Oil, Vp/VA Copolymer, Hydrolysed Plant Protein, Vitamin B5, Fragrance
With a considerable good performance product, I would use this if i spend most of my day in a low humidity outdoor or indoor like offices. It will definitely provides the hold and texture in these conditions. The wash out is easy and it does not have an overpowering scent. The only down side is the tug when restyling on dry hair. Would I use this product daily, maybe not as often unless i spent most of the time in an air conditioned room, or living in places like US, Australia, or UK where humidity is low most of the time.
As an appreciate to you all readers of Urban Oak out there, here’s a 10% discount code - URBAN10 for you to try it out!
Overall Performance of Concept Creations Matte Pomade
Hold Power: ★★★☆☆
Where to Buy?
USD 17.90 (After Discount)
Original Price: USD 19.90
Promo Code: URBAN10